Introduction

Yiwu Market is the world’s largest wholesale market for small commodities. But not every buyer can visit in person. That is why YiwuGO (义乌购) was created.

YiwuGO is the official online platform of Yiwu Market. It allows buyers to search products, check supplier profiles, and view booth information. However, using YiwuGO correctly requires experience. Many first-time buyers misunderstand what they see online. This guide will show you how to use it properly.

What is YiwuGO (义乌购)?

YiwuGO (义乌购) is the official online platform of Yiwu International Trade City. It is operated by the Yiwu Commodity Market authority and serves as a digital extension of the physical Yiwu Market. The platform was created to help buyers search for products and locate suppliers without visiting the market in person.

Unlike global B2B platforms that focus on online transactions, YiwuGO mainly connects users to physical booths inside the market. Every listing is linked to a real booth number. Buyers can see which district the booth is located in, what floor it is on, and what product category it specializes in. This makes the platform closely tied to the offline market structure.

On YiwuGO, products are usually displayed as showroom-style images. Many photos are taken directly from the booth display. They are meant to show style and category rather than finalized export packaging. In many cases, the images represent sample versions. Bulk production specifications may vary depending on material, packaging, and customization requirements.

Pricing on YiwuGO should also be treated as a reference only. Most listed prices are range prices or minimum specification prices. They often reflect domestic wholesale conditions, not finalized export orders. Packaging, labeling, compliance testing, and shipping are typically not included in the displayed price. Serious buyers should always confirm full quotation details before placing orders.

YiwuGO is not Alibaba. It is more like a digital map of physical booths inside Yiwu Market.

Understanding this difference is important. YiwuGO helps you locate suppliers and explore categories. It does not replace supplier verification, price negotiation, or quality control in real export business.

Step-by-Step Guide to Using YiwuGO

YiwuGO is the official online extension of the Yiwu International Trade Market with 75,000+ physical booths and millions of commodity listings. Buyers can search products, view supplier profiles, request quotes, and manage sourcing online.

Step 1: Create an Account & Log In

Before you can fully use the platform:

Visit the official YiwuGO homepage at g.yiwugo.com and click Sign In / Join.

Register with your mobile number or email, and confirm the verification code. Nowadays, mobile phone numbers from many countries can be directly registered. After registration, log in to access full features like messaging, RFQ, and saved searches.

Step 2: Search Products Using Keywords or Image Upload

The homepage search bar lets you find products in different ways:

Text search: Enter product keywords (e.g., ceramic mug or portable lunch box). The platform supports both English and Chinese.

Image search: Upload product images to find visually similar items — this helps especially when English keywords are imprecise.

Different booths may use different keywords to describe the same type of products. You can try combining Chinese words to get more comprehensive results, eg.christmas decorations 圣诞装饰、yoga mat 瑜伽垫、beads 串珠.

Step 3: Use Filters & Category Navigation

After searching, refine your results:

• Use filters for:
  • Product category
  • MOQ range
  • Price range
  • Lead time
  • Supplier type

• You can also browse via market categories (e.g., District 1 East, District 2 East, etc.) to explore structured product zones inside Yiwu Market.

Step 4: View Product & Supplier Details

After identifying a potential product, click into the listing to review full details. This step is critical. Many buyers focus only on photos and price, but the supplier profile reveals much more about reliability and export readiness.

When you open a product page on YiwuGO, you can usually see:

• Product images and basic description
• Price reference, often shown as a per-unit range
• Supplier information, including company name
• Booth number and market area
• Contact options such as message, phone, or email

At first glance, this may look similar to other B2B platforms. However, remember that YiwuGO connects directly to physical booths inside Yiwu Market. That means the booth information is a key indicator of credibility.

Focus on these core details:

Booth number and location

Each listing is linked to a real booth inside Yiwu International Trade City. The district and floor help you understand which product zone they operate in. For example, different districts specialize in toys, kitchenware, hardware, or daily commodities. A clearly displayed booth number increases transparency.

Main product categories they handle

Check whether the supplier specializes in one category or sells many unrelated items. A focused product line often means deeper experience and more stable factory partnerships. If a booth lists too many unrelated categories, it may be a trading intermediary without strong control over production.

Years in business (if available)

Some profiles show how long the booth has operated in Yiwu Market. A long-running booth usually means stable supply and familiarity with bulk orders. Suppliers with many years of operation are often more experienced in handling export documentation and repeat clients.

Store size

Large booth spaces inside Yiwu Market often indicate higher sales volume and stronger capital strength. Bigger booths usually carry more stock and maintain broader supplier networks. While booth size does not guarantee quality, it can reflect business scale.This step helps you evaluate the supplier’s foundation before discussing pricing or placing sample orders.

Understanding booth structure, specialization, and operational history allows you to filter out unstable suppliers early. It reduces sourcing risk and saves negotiation time later in the process.

Step 5: Send Inquiry / RFQ Directly

After reviewing product and booth details, the next step is to contact the supplier. This is where many buyers either move forward professionally or waste time with unclear communication.

YiwuGO provides several ways to reach suppliers:

📩 Direct Messaging – You can send inquiries through the platform’s internal message system. This is the most common method and keeps communication organized.

📧 Email / Contact Information – Some suppliers display email addresses or phone numbers. This is useful for more formal quotation discussions.

📊 RFQ (Request for Quotation) – You can submit a sourcing request to receive quotations from multiple suppliers at once. This is efficient when comparing similar products across different booths.

When sending an inquiry, avoid asking only for “best price.” A professional inquiry should clearly define your requirements. Include:

• Product specification
• Required export MOQ
• Packaging details
• Target destination market
• Expected delivery date

This information helps suppliers calculate a realistic export quotation.

Direct quotation requests are far more reliable than relying on listed price ranges. Most price ranges shown on YiwuGO represent reference prices or minimum specification prices. They may not include custom packaging, logo printing, stronger export cartons, or compliance requirements.

Clear inquiry details reduce misunderstandings and prevent unexpected cost increases later in production.

Step 7: Place Order & Make Payment

After confirming price, MOQ, and specifications, you can move to order placement. On YiwuGO, there are two main payment approaches.

Method A: Platform Secured Transaction (Recommended for Beginners)

This method is safer, especially for first-time buyers.

After finalizing product details with the supplier:

• Click “Buy Now” or “Add to Cart” on the platform
• Confirm quantity and specifications
• Choose a payment method

Common payment options may include:

• Alipay (overseas version supports international credit cards)
• PayPal (available for some suppliers)
• Credit Card (Visa / MasterCard)

With this method, the platform holds the payment first. The supplier receives funds only after shipment confirmation or delivery verification.

This structure reduces fraud risk and gives new buyers more confidence. It is especially suitable for small trial orders or first cooperation.

Method B: Offline / Direct Payment (Lower Cost but Higher Risk)

Experienced buyers often choose this route to reduce transaction fees.

Typical process:

• Confirm final price and order details
• Supplier issues a Proforma Invoice (PI)
• Buyer transfers payment directly

Common transfer methods include:

• T/T (Bank Wire Transfer)
• Western Union
• Wise
• Payoneer

This method usually offers slightly better pricing because platform fees are avoided. However, payment protection is limited. Risk is fully borne by the buyer.

If you choose this option, it is strongly recommended to start with a small test order before increasing volume.

Step 8: Logistics & Shipping Options

After payment, logistics becomes the next key step.

YiwuGO suppliers usually offer multiple shipping options:

• Platform integrated logistics solutions
• YiwuGO official logistics services
• Postal small parcel services
• Express courier (DHL / FedEx / UPS)

For small parcels or sample orders, platform shipping may be convenient.

However, for bulk orders, especially sea freight or air cargo, working with your own freight forwarder is often more cost-effective. Many experienced importers choose to appoint their own freight agent to control shipping costs and customs clearance.

When placing the order, you can:

• Provide your freight forwarder’s warehouse address
• Ask the supplier to deliver goods to a designated consolidation warehouse

This flexibility is important for serious sourcing projects.

Practical Tips to Avoid Common Mistakes

Many buyers make avoidable errors when using YiwuGO. Keep the following in mind:

• Add keywords like “mixed batch supported” or “dropshipping available” when searching
• Check the supplier’s recent transaction volume and ratings
• Use platform secured payment for first cooperation
• Always request more photos and videos to confirm color and quality
• When negotiating price, clearly mention your sales platform such as Amazon, Shopee, or TikTok Shop

Stating your target market can change the quotation logic. Suppliers may offer better pricing if they understand your long-term export potential.

Conclusion

YiwuGO is a powerful tool for exploring Yiwu Market online. It helps buyers search products, locate physical booths, compare suppliers, and initiate communication without traveling to China. For product research and initial price reference, it is highly useful.

However, using YiwuGO also comes with risks.

Online photos may not fully reflect bulk production quality. Listed prices are often reference ranges. Many booths are trading entities rather than factories. Export packaging, compliance standards, and logistics details are not automatically included. Payment methods outside the platform carry financial risk. Even platform transactions do not replace proper quality inspection.

In short, YiwuGO is a starting point. It is not a complete sourcing solution.

If you plan to place serious bulk orders from Yiwu Market, professional support can significantly reduce uncertainty.

YiwuAgent provides one-stop sourcing services, including:

• Supplier verification
• Price comparison and negotiation
• Sample confirmation
• Production follow-up
• Quality inspection
• Warehouse consolidation
• Export documentation and logistics coordination

We help turn online searches into safe, structured, and scalable import orders.

If you want to source from Yiwu Market with lower risk and clearer cost control, contact our team. We make Yiwu sourcing simpler, safer, and more efficient.